Plans & Pricing - SetterMaxer AI

Plan comparison

Feature	Free	Hobby	Standard	Pro
Price	$0/mo	$49/mo	$199/mo	$499/mo
Leads/month	10	50	250	750
AI agents	1	Unlimited	Unlimited	Unlimited
Messages	100	Unlimited	Unlimited	Unlimited
Auto follow-ups	✅	✅	✅	✅
Calendly	✅	✅	✅	✅
Google Calendar	✅	✅	✅	✅
Acuity Scheduling	✅	✅	✅	✅
Analytics	✅	✅	✅	✅
Prompt versions	✅	✅	✅	✅
WhatsApp	❌	✅	✅	✅
WhatsApp inbox	❌	✅	✅	✅
A/B testing	❌	❌	✅	✅
Knowledge base	❌	❌	✅	✅
Webhooks	❌	❌	✅	✅
Zapier	❌	❌	✅	✅
Version analytics	❌	❌	✅	✅
Priority features	❌	❌	❌	✅
Onboarding call	❌	❌	❌	✅

What counts as a lead?

A lead is created when a visitor sends their first message via the chat widget or WhatsApp. Each unique visitor or phone number counts as one lead per agent. Returning visitors resume their existing conversation and don’t count as a new lead.

What happens when I hit my lead limit?

New chat sessions are created with AI disabled. The visitor’s message is still captured, but the agent won’t respond automatically. You can:

Upgrade to a higher plan for immediate access
Wait for the next billing cycle when the counter resets
Respond manually via the Conversations page

Upgrading and downgrading

Upgrades take effect immediately
Downgrades are deferred to the end of the current billing period
You cannot make further plan changes while a downgrade is pending

See Billing & Plans for more details on managing your subscription.